Shatter your Corporate Website

Not that I recommend closing down your corporate website – although I’m sure some do – it is time to pull your corporate website apart. Thanks to the Social Web, your content can reach a much wider audience outside the boundaries of your site.

The internet has borders

It’s quite obvious that a website with a URL ending on .be focuses on a Belgian audience. Same applies to .uk for the UK. You want to break through this by using a .com or .org domain name? Don’t assume, because it’s the internet, that borders don’t matter. They do. For .com and .org websites, […]

Google Search likes you

Google constantly modifies its search engine, the most popular to date, to deliver the most useful search results. Two recent changes could have a major impact on how your site is ranked.